Grosvenor Casinos Responsive Website

BRIEF:

A complete redesign of the Grosvenor Casino website to a personalised and responsive website.   

TIMESCAPE:

8 Months

THOUGHTS:

The modular focus is a great opportunity to tailor a customers experience.  There was a great opportunity to beat the competition with a personalised experience in terms of favourite games, local casino with promoted events aimed to the customer, game stats to show the history of customer gaming winning and 'luck' and more. 

RESULT:

The designs were well received,  however these designs were too ambitious and an easier option was sort for.  Using these style to refresh the current site.